Ebay partnered with Joan Creative to launch their first ever global campaign of live action commercials. Their goal? To reintroduce Ebay to the world! I was honored to be brought in to develop the brand mnemonic that appeared at the end of each commercial spot.

Ebay: Things People Love

September, 2024
Ebay Mnemonic
Preliminary exploration
Text Supers Exploration

Client: Ebay | Agency & Creative Direction: Joan Creative | Executive Producer: Joe Maire | Animation: Michael Luckhardt | Editing: Shepard